Archive | Awareness

What Does Online Entertainment Do That Traditional TV Entertainment Can’t?

What Does Online Entertainment Do That Traditional TV Entertainment Can’t?

Written by Andy Piller on 09 April 2009

At its best, online content has the potential to deliver personalized and participatory experiences.

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Why Should Charities Get Involved in Social Networking?

Why Should Charities Get Involved in Social Networking?

Written by Felicity Ive on 07 April 2009

The brands that have most successfully engaged with this audience are those who understand what social network users gain from using sites such as MySpace etc.

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Save The Children’s Facebook Campaign

Save The Children’s Facebook Campaign

Written by Alec East on 24 March 2009

Save the Children invite you to donate your Facebook status

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10 Tips for NGOs on Twitter

10 Tips for NGOs on Twitter

Written by Alec East on 23 March 2009

A quick introduction to help NGOs make the most of their first Twitter experience.

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