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	<title>Charity Mash &#187; Awareness</title>
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	<description>The Digital Communications and Marketing Guide for NGO and Charity</description>
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		<title>DIRTY WATER Vending Machine / UNICEF tap project</title>
		<link>http://charitymash.com/2010/dirty-water-vending-machine-unicef-tap-project/</link>
		<comments>http://charitymash.com/2010/dirty-water-vending-machine-unicef-tap-project/#comments</comments>
		<pubDate>Wed, 28 Jul 2010 11:53:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Awareness]]></category>
		<category><![CDATA[Fundraising]]></category>
		<category><![CDATA[UNICEF]]></category>
		<category><![CDATA[water]]></category>

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		<description><![CDATA[YouTube &#8211; DIRTY WATER Vending Machine / UNICEF tap project.

]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Like Button Mash up: inciteful and clever or scary and invasive?</title>
		<link>http://charitymash.com/2010/like-button-mash-up-inciteful-and-clever-or-scary-and-invasive/</link>
		<comments>http://charitymash.com/2010/like-button-mash-up-inciteful-and-clever-or-scary-and-invasive/#comments</comments>
		<pubDate>Tue, 27 Apr 2010 07:45:32 +0000</pubDate>
		<dc:creator>Spencer Thursfield</dc:creator>
				<category><![CDATA[Awareness]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[F8]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Like]]></category>
		<category><![CDATA[privacy]]></category>

		<guid isPermaLink="false">http://charitymash.com/?p=559</guid>
		<description><![CDATA[Like Button is a collection of links shared by your Facebook friends from most popular sites in a mash-up external website. But who is really looking at what you like?]]></description>
		<wfw:commentRss>http://charitymash.com/2010/like-button-mash-up-inciteful-and-clever-or-scary-and-invasive/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media &#8211; Doing it for the Kids?</title>
		<link>http://charitymash.com/2010/social-media-doing-it-for-the-kids/</link>
		<comments>http://charitymash.com/2010/social-media-doing-it-for-the-kids/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 10:25:39 +0000</pubDate>
		<dc:creator>Vicky Grinnell-Wright</dc:creator>
				<category><![CDATA[Awareness]]></category>
		<category><![CDATA[Communications]]></category>
		<category><![CDATA[Fundraising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://charitymash.com/?p=548</guid>
		<description><![CDATA[Social Media - great medium for Children's Charities in fundraising, but a hot potato when it comes to the science and ADHD?]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Shelter Dog saved by hug</title>
		<link>http://charitymash.com/2010/shelter-dog-saved-by-hug/</link>
		<comments>http://charitymash.com/2010/shelter-dog-saved-by-hug/#comments</comments>
		<pubDate>Mon, 22 Mar 2010 10:08:35 +0000</pubDate>
		<dc:creator>Yoffy</dc:creator>
				<category><![CDATA[Awareness]]></category>
		<category><![CDATA[Fundraising]]></category>

		<guid isPermaLink="false">http://charitymash.com/?p=506</guid>
		<description><![CDATA[Here&#8217;s a great use of storytelling to build awareness and encourage a call to action from last week. Little Edie (dog) had been regularly overlooked at the LA dog shelter, possible due to scatty, defensive behaviour and was due to be put down. She was fearful, aggressive, and hard to control. Then Bronwyne Mirkovich gave [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>He needs a kidney&#8230;</title>
		<link>http://charitymash.com/2009/he-needs-a-kidney/</link>
		<comments>http://charitymash.com/2009/he-needs-a-kidney/#comments</comments>
		<pubDate>Mon, 18 May 2009 15:08:03 +0000</pubDate>
		<dc:creator>Yoffy</dc:creator>
				<category><![CDATA[Awareness]]></category>
		<category><![CDATA[Fundraising]]></category>
		<category><![CDATA[Miscellaneous]]></category>
		<category><![CDATA[Elvis Costello]]></category>
		<category><![CDATA[itunes]]></category>
		<category><![CDATA[Kidney]]></category>
		<category><![CDATA[NBC]]></category>
		<category><![CDATA[Sheryl Crow]]></category>
		<category><![CDATA[TV]]></category>
		<category><![CDATA[Universal]]></category>

		<guid isPermaLink="false">http://charitymash.com/?p=375</guid>
		<description><![CDATA[The finale of the US comedy show 30 Rock features a "We are the World" style music video]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Three Keys to Successful Micro-Campaigns</title>
		<link>http://charitymash.com/2009/three-keys-to-successful-micro-campaigns/</link>
		<comments>http://charitymash.com/2009/three-keys-to-successful-micro-campaigns/#comments</comments>
		<pubDate>Wed, 13 May 2009 08:03:56 +0000</pubDate>
		<dc:creator>Sarah Hoddinott</dc:creator>
				<category><![CDATA[Awareness]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[Charity]]></category>
		<category><![CDATA[Fundraising]]></category>
		<category><![CDATA[micro-campaign]]></category>
		<category><![CDATA[peer to peer]]></category>
		<category><![CDATA[personal]]></category>

		<guid isPermaLink="false">http://charitymash.com/?p=324</guid>
		<description><![CDATA[There are three key elements to making sure your micro-campaign is as successful as it can possibly be. Find out what they are...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Debatewise &#8211; Encouraging the Debate</title>
		<link>http://charitymash.com/2009/debatewise-encouraging-the-debate/</link>
		<comments>http://charitymash.com/2009/debatewise-encouraging-the-debate/#comments</comments>
		<pubDate>Mon, 11 May 2009 13:01:27 +0000</pubDate>
		<dc:creator>Betony Lloyd</dc:creator>
				<category><![CDATA[Awareness]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[causes]]></category>
		<category><![CDATA[debate]]></category>
		<category><![CDATA[discussion]]></category>
		<category><![CDATA[social]]></category>

		<guid isPermaLink="false">http://charitymash.com/?p=330</guid>
		<description><![CDATA[Greenpeace, CND and the Electoral Reform Society have all sponsored debates on Debatwise.com. Find out why.]]></description>
		<wfw:commentRss>http://charitymash.com/2009/debatewise-encouraging-the-debate/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Prince Charles on MySpace?</title>
		<link>http://charitymash.com/2009/prince-charles-on-myspace/</link>
		<comments>http://charitymash.com/2009/prince-charles-on-myspace/#comments</comments>
		<pubDate>Thu, 07 May 2009 11:46:13 +0000</pubDate>
		<dc:creator>Spencer Thursfield</dc:creator>
				<category><![CDATA[Awareness]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[conservationist]]></category>
		<category><![CDATA[myspace]]></category>
		<category><![CDATA[prince charles]]></category>
		<category><![CDATA[social]]></category>

		<guid isPermaLink="false">http://charitymash.com/?p=317</guid>
		<description><![CDATA[Following the launch of the Prince's Rainforest Project  with the help of a YouTube video last week, he has this week broadcast an extended version aimed specifically at the Myspace audience. But is it really aimed at them?]]></description>
		<wfw:commentRss>http://charitymash.com/2009/prince-charles-on-myspace/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ten Key Tips to Maximize Your Microsite</title>
		<link>http://charitymash.com/2009/ten-key-tips-to-maximize-your-microsite/</link>
		<comments>http://charitymash.com/2009/ten-key-tips-to-maximize-your-microsite/#comments</comments>
		<pubDate>Thu, 07 May 2009 09:00:40 +0000</pubDate>
		<dc:creator>Sarah Hoddinott</dc:creator>
				<category><![CDATA[Awareness]]></category>
		<category><![CDATA[Fundraising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[credit card]]></category>
		<category><![CDATA[identity theft]]></category>
		<category><![CDATA[payments]]></category>
		<category><![CDATA[privacy]]></category>
		<category><![CDATA[socialmedia marketing]]></category>

		<guid isPermaLink="false">http://charitymash.com/?p=230</guid>
		<description><![CDATA[Sarah Hoddinott's top ten tips for getting maximum ROI and effect from your campaign microsites. 
]]></description>
		<wfw:commentRss>http://charitymash.com/2009/ten-key-tips-to-maximize-your-microsite/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Food Glorious Food &#8211; The National Trust</title>
		<link>http://charitymash.com/2009/food-glorious-food-the-national-trust/</link>
		<comments>http://charitymash.com/2009/food-glorious-food-the-national-trust/#comments</comments>
		<pubDate>Wed, 06 May 2009 15:31:53 +0000</pubDate>
		<dc:creator>Spencer Thursfield</dc:creator>
				<category><![CDATA[Awareness]]></category>
		<category><![CDATA[Communications]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[children]]></category>
		<category><![CDATA[gardening]]></category>
		<category><![CDATA[minisite]]></category>
		<category><![CDATA[National Trust]]></category>
		<category><![CDATA[sustainable]]></category>

		<guid isPermaLink="false">http://charitymash.com/?p=262</guid>
		<description><![CDATA[

A welcome departure for The National Trust into the world of young people and their parents growing, purchasing, eating and celebrating local and seasonal food&#8230;
As part of the campaign, they are giving away &#8220;three quarters of a million packets of rocket, lettuce and pumpkin seeds, and will be teaching children and adults how to plant, grow [...]]]></description>
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		<slash:comments>0</slash:comments>
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